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Mathematics in Pictures (Math Art). How math can make a beautiful pictures, This is one proof that mathematical assumptions only count incorrectly.
Information: Blue seems to be one of the colors that Microsoft uses in their logo, brands and products. Blue in the Internet Explorer logo means security and authority. It can also pertain to calmness. Another color that is visible in the Internet Explorer logo is yellow. The Internet Explorer logo is a lowercased letter ‘e’ with a yellow ring that seems to be revolving around the letter. This represents the browser’s capability to allow the users to visit different sites, anytime anywhere.
Information: Upon see the E in such a way. The bottom part of the E seems to be thinning out.
I can't unsee it now.
Considering its origin, it’s quite amazing that the new logo manages to look so good and that someone somewhere finally figured out how to make that “E” not suck. The new thickness of the letters and stroke hits the perfect density for the logo to look good at small and large sizes. The famous global strategic branding agency Siegel+Gale created the first Dell logo in 1984. The slanted “E” symbolised Michael Dell’s wish to “turn the world on its ear”
Information: The meaning of SPAR. The word 'Spar' in dutch means 'fir' and right from the start the fir tree was used as the symbol to identify the organisation. The word 'Spaar' in dutch means 'Savings'. The current logo of Spar was created by design legend Raymond Loewy. It used a stylized version of the fir tree motif that had been with the company since the start.
Information: This notorious symbol, Langdon had once read, was developed by Dow Chemical in the 1960s to replace an array of impotent warning graphics previously in use. Like all successful symbols, this one was simple, distinctive and easy to reproduce. Cleverly conjuring associations with everything from crab pincers to ninja hurling knives, the modern “biohazard” symbol had become a global brand that conveyed danger in every language.
Information: The EGO Creative Innovations logo was designed in 2012 by the company founder Eugene Polyansky. Circles represent the word EGO and symbolise a group of people with shared ideas and goals. EGO as the unique Me, the company Team, and Clients.
It’s a good solid, easy to read logo. Similar to the infinite loop. I would have used the dashed outline as a cut off point for the other letters. Rather than used a straight edge, just to be consistent.
Information: Do you know that Bluetooth got its name and logo from a Scandinavian king named Harald Gormsson? He was nicknamed Bluetooth due to his dead tooth that looked blue. Special Interest Group (SIG), which was responsible for developing a common radio communication standard, decided to adopt this name. The Bluetooth logo is the combination of “H” and “B,” the initials of Harald Bluetooth, written in the ancient letters used by Vikings.
Information: Here’s a logo design from Rui P. Aguiam. Rui is a graphic designer specialises in logo and brand identity design, based in a small town in the north of Portugal called Arcos de Valdevez. “This is my new personal brand, AD for Aguiam Design”. A monogram of AD with an IBM look to it. The curve of the D fits well with the GR but the left side bears no resemblance.
Information: The first BlackBerry device, the 850, was introduced in 1999 as a two-way pager in Munich, Germany. The name BlackBerry was coined by the marketing company Lexicon Branding. The name was chosen due to the resemblance of the keyboard's buttons to that of the drupelets that compose the blackberry fruit. One person described the meaning of the Blackberry logo “It's two stylised B's, staggered. One for Black, one for Berry. BB. That's what I've always assumed, anyway”. However, I see that 4 B’s would have been used to create this with 2 joining in the middle part of the logo. I also see it does loosely resemble a Blackberry fruit.
Information: The Vodafone logo was designed in 1997 by famous global advertising firm Saatchi & Saatchi. The speechmark in the emblem symbolizes conversation and voice communication. It wonderfully executes an iconic telecom brand that portrays its desired message through a graphically elegant medium. The old Vodafone logotype was very simple and crude, featuring a strike-through over the company’s name. The red color in the Vodafone logo represents talking, sound and passion.
Information: So this little gem reminds me of the Google G favicon that seems to defy the rules of geometry.
Simple as it seems, the N64 logo holds a hidden mathematical connection to the brand’s name and the type of processing unit is uses. The most interesting fact concerning the Nintendo 64 logo is that it has 64 faces and 64 vertices if rendered as a 3D model. If you try counting on your own, you may come to the conclusion that the numbers of the faces and vertices are different. That is because the Nintendo designers counted not only the blocks that are visible, but also the hidden ones.
Information: National Rail Network, Switzerland. Designed by Hans Hartmann in 1972 and was later modified in 1976 by Uli Huber and again in 1978 by Peter Spalinger. The logo for SBB (Schweizerische Bundesbahnen) brings the Swiss movement, Swiss flag and the three Swiss languages together in one striking design.
Information: Designed by George Opperman in 1972. It is widely referred to as “Fuji” for it’s resemblance to the Japanese mountain. In 1983, Opperman stated that the logo was a reference to Pong. However, George Faraco, Atari’s then creative director claimed this was fabricated and the logo has no actual meaning. However, in my anatomy, I have found the logo to fit perfectly between two golden ratio squares as provided in my diagram.
Information: Bruce Blackburn designed a logo to commemorate the nation's 200th birthday. By 1976 his logomark covered everything from patches to pins to stamps and coffee mugs. It even emblazoned government buildings. But bicentennial celebrations only last so long. The celebratory year came and went, and Blackburn's logo with it. Now, 40 years after its debut it's back and still a remarkable design.
Information: The Apple logo was designed by Rob Janoffin 1977. He designed it with a bite out of the right hand side to clearly depict an apple and not some other fruit forms. The original multi-coloured apple was from a specific colour palette and to indicate apple machines had
coloured screens. According to Steve Jobs, the company's name was inspired by his visit to an apple farm while on a fruitarian diet.
Information: Google's favicon from May 31, 1999 to May 29, 2008, was a blue, uppercase "G" on white background. It was accompanied by a border with a red, blue, and a green side. On May 30, 2008, a new favicon was launched. It showed the lowercase "g" from Google's 1999 logo, colored in blue against a white background, and originally was intended to be a part of a larger set of icons developed for better scalability on mobile devices. As of September 1, 2015, Google's favicon shows a capital letter "G", in the tailor-made font for the new logo, with segments colored red, yellow, green, and blue.
Information: According to CrystalWind, the Octahedron represents the element of Air and is linked to the Heart Chakra, which is the center for love and compassion. Also, it represents a mirror, a perfect reflection of itself, which is a lovely reminder of the mirrors/reflections that we are to each other. This center includes the healing and nurturing aspects within, which allow that sacred, safe space in which to find acceptance and forgiveness.
Information: Chermayeff & Geismar & Haviv have designed the logo for ratpac entertainment – the newly formed partnership of hollywood director brett ratner and australian billionaire james packer. the new logo fuses together a capital R and P that represents the partnership in a simple iconic way, remaining highly recognizable when treated in any number of ways.
Information: The Square and Compasses (or, more correctly, a square and a set of compasses joined together) is the single most identifiable symbol of Freemasonry. Both the square and compasses are architect's tools and are used in Masonic ritual as emblems to teach symbolic lessons. The most common is that the "G" stands for Geometry, and is to remind Masons that Geometry and Freemasonry are synonymous terms described as being the "noblest of sciences", and "the basis upon which the superstructure of Freemasonry, and everything in existence in the entire universe is erected.
Information: The very first Dominos logo, which was created in the 1960’s, was created for two reasons. First it sought to attract more customers due to the bright and cheerful colors of the logo. The red, white and blue colors were meant to be highly noticeable so as to appeal to the largest amount of people possible. The three dots on the logo symbolize the three original Dominos locations that were open at the time. The current Dominos logo was created in early 2012. This logo kept the famous dominos icon, but removed the word pizza from the slogan
Information: Looks like the Mcdonalds logo adheres to the Golden Ratio. Take a look and you decide.
In 1962, designer Jim Schindler was hired to create a more “corporate” logo. He designed the golden arches logo most recognizable today, but based it on the previous representation of the arches that was on the Speedy sign. An early version of the golden arches logo was evident in the sign in front of that first restaurant. Constructed from another yellow arch, the top of the sign featured “Speedy” and the two yellow arches, with the roof line transecting them.
Information: In 2012 Twitter once again updated its logo. The very simple change merely deleted the word twitter and in its place left a much larger Twitter Bird. The reason for this change is probably quite simple. Twitter, in short, had become so famous that they didn’t even need to use the Twitter name. People, just by seeing the bird, would instantly know what it symbolized.
Information: The trefoil was the second Adidas logo. The theme of three stripes is still evident in the look, both in the leave that shoot out from the logo, and the three stripes that cross it diagonally. This logo was chosen because the company wanted a logo that represented the fact that their brand was a lot larger and more diverse that it used to be while still keeping the classic Adidas look.
Information: The harp device has been synonymous with Guinness since 1862 when it was used as a symbol on the first bottle label for GUINNESS®. It was registered as a Guinness company trademark in 1876. It is because of the harp trademark that Guinness named its first lager 'Harp' in 1960.
Information: The Under Armour logo was born from the Under Armour name, which was essentially formed by accident. Back when the company was first starting, Kevin Plank mentioned the idea of calling it “Body Armor”. His brother, Bill, misheard him and thought he said “under armor”. The name stuck, of course with the British spelling being used in order to get the phone number Plank wanted. The logo was designed soon thereafter, combining the “U” in “Under” with the “A” in “Armour” to form a very simplistic logo that is now recognizable around the world.
Information: This version is the predecessor of the 2009 monstrosity which was ranked very highly as being...a monstrosity. "We call this the searchlight graphic as it uses the Bing symbol as a prism of light and inspiration", was one of Scott's comments. "The new Bing identity is more than a new logo and colour palette - it's a system of brand architecture that allows us to strategically and visually evolve Bing in line with our mission and our product".
Information: The new logo doesn't yet scream F1 but after one or two seasons of use it definitely will, simply because that's what people will see when they are watching a Formula 1 event. It breaks from any contemporary conventions of logo. It's not square to fit in social media avatars, it's not flattened, it's not hipster, and it's italicized as hell. The new logo might not become as beloved as the old one but it has so much more commercial potential.
Information: On 29 September 2015, Channel 4 updated their logo to a variant of the 1982 logo. Initially, the full logo wouldn't be seen on idents, bumpers, and promo end-boards, as the nine blocks that make up the logo appear separately on-air instead. Both fonts were also created for the channel; Horseferry and Chadwick.
Information: The new logo is more modern, simple and digital. The flame has a greater presence and the word Santander is clearer, more legible and simpler - able to adapt to any media and any channel. It has been freed from the red square to gain more flexibility and modernity. New versions, such as the vertical version, have been created to respond to specific needs and the flame gains more focus and Independence.
Information: Bass had worked with Alcoa before, designing a brochure a few years earlier. Alcoa was an avid sponsor on television programs in the 50s, and Saul Bass had designed the title sequence for one of those, drama series "Alcoa Premiere". Alcoa (original design by Saul Bass in 1963, tweaked in 1999).
Information: Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). Upon changing its name to Nike, Inc. on May 30, 1971 the company adopted the Swoosh as its official logo the same year. Carolyn Davidson, a student at Portland State University during the time Knight taught there, created the logo, attempting to convey motion in its design.
The original Nike 'Swoosh' logo wasn't black as we see it today. For a very long time, Nike used red and white color palette on its logo. The company motive behind the color scheme was that red stood for energy, passion and joy and white expressed nobility purity and charm of the brand.
Information: The little slit in the purple feather is meant to represent the peacock's beak The bottom of the peacock evokes a lens shutter. T Incorporating the six primary and secondary colors in the RYB color palette, this Peacock redesigned by Steff Geissbuhler at Chermayeff & Geismar remains one of the world's most recognized logos. The network maintains specific guidelines for the logo, including proper colors for reproduction, using either RGB, CMYK or Pantone colors.
Information: The 1971 logo was designed by Raymond Loewy; his shell symbol is still in use today. The logotype changed in 1995, and the colour scheme now used a brighter red and a warmer yellow, but the shape stayed the same. Even without the brand name, it is one of the best-recognized logos in the world.
Information: Warner Communications Inc. was created in 1972 when Kinney National Company was split up due to a financial scandal over its parking operations and changed its name to reflect its ownership of Warner Bros.This logo was created by Saul Bass. It is a stylized W and was eventually adopted by many of its sudsibiaries.
Information: The new Logitech G logo had to be powerful enough to stand on its own while not conflicting with the master brand. The new website featured the lab where Logitech created their gaming devices, and showcased the thing that mattered most to gamers, the games they play.
Information: Unity Technologies was founded on 2 August 2004 by David Helgason (CEO) Nicholas Francis (CCO), and Joachim Ante (CTO) in Copenhagen, Denmark after their first game, GooBall, failed to gain success. The three recognized the value in engine and tools development and set out to create an engine developed in-house that any and all could use for an affordable price.
Information: FutureBrand has redesigned the visual identity and logo for NatWest, basing the revamp on the bank’s original 3D logo from 1968. The logo was originally designed as three interlocking cubes to represent the coming together of three banks, the design agency explains, though the existing logo was a simplified and flattened version of that form.
Information: The logo was redesigned to be more in line with the new material design user interface for its respective version on Android version 5.0 Lollipop in 2014. This logo was introduced on the iOS version in January 2015, and it was introduced to the regular desktop version in October 2015.
Information: Current Pepsi logo has patriotic palette of the 40s, minimalistic design approach of the 60s and 70s as well as script-like curves from the logos original look. The present Pepsi logo was created in 2008, when the company started revamping its brand as part of its global re-branding strategies.
Information: It's pretty Obvious what the Volkwagen logo is (a V over a W in a blue background, surrounded by a circle).The logo was the result of an office competition to see come up with a logo. The winner of the competition (who won 50 Marks for his troubles) was an engineer named Franz Reimspiess (the same man who perfected the engine for the Beetle in the 1930's).
Information: Twitch was first started as Twitch.TV in 2009. Upon its start, its domain name was first created, and then two years later, its website was officially launched as the most popular game-interessed live streaming service.
Information: Imagine a design studio. You’ll most likely default to thinking of a cool, hip office filled with tons of creative individuals. Now take that concept and turn it on its head. What do you end up with? The design studio that re-imagined our Creative Cloud logo, Vasava Studios.
Information: The Adobe logo was designed by Marva Warnock, a graphic designer and wife of one of the company's founders, John Warnock. The Adobe Systems logo features the letter "A" portrayed in white on a read background.
Information: The North Face brand was established in 1968, in San Francisco, California, when Douglas Tompkins and Dick Loop created an equipment retail store that eventually acquired the current name. The North Face logo produced by California designer David Alcorn in 1971, evokes Half Dome, a massive granitic monolith in Yosemite National Park.
Information: Not much in the way of information about the design of the Messenger icon but still a cool design to dissect.
Information: The name "Mitsubishi" refers to the three-diamond emblem. "Mitsubishi" is a combination of the words mitsu and hishi. Mitsu means three. Hishi means water chestnut, and Japanese have used the word for a long time to denote a rhombus or diamond shape. Japanese often bend the "h" sound to a "b" sound when it occurs in the middle of a word. So they pronounce the combination of mitsu and hishi as mitsubishi.
Information: Microsoft officially unveiled the first beta version of Windows 10 on September 30, 2014. The text on the wordmark of the logo was unbolded and the logo itself was made a darker shade of blue. The last version of the operating system was released worldwide on July 29, 2015.
Windows 10's new features are: return of Start menu, new versions of apps, multiple desktops, a voice assistant: Cortana, and a new navigator: Microsoft Edge. New updates for Windows 10 include Game Mode, Paint 3D and a new interface: Fluent Design.
Information: Don't believe the logo's asymmetrical? Admittedly you do have to look rather closely, but once you notice the difference you'll be glad Nintendo opted for the slightly lopsided design.
This isn't an oversight on Nintendo's part, though. The asymmetry counterbalances the different visual weights of the two halves. The solid half has a more prominent position, so to compensate for this it makes sense that its size is ever so slightly narrowed.
Information: The Chase logo was introduced in 1961, when the Chase National Bank and the Bank of the Manhattan Company merged to form the Chase Manhattan Bank. At the time, few American corporations used abstract symbols for their identification.
Graphic designer, Tom Geismar, had set out to create something bold and something that would stand out. Something that could be reproduced in various materials and could work in small size and also in black and white. He came up with the octagonal shape that is stilling use today.
Information: Adidas formed from the name of the founder - Adolf Dassler. Almost anyone who sees the logo can tell you it's Adidas. Companies are willing to spend billions for this sort of recognition. There's been two major logos over the history of Adidas. The second was launched in 1997, designed by Peter Moore. For this design the three bars were staggered vertically and then rotated 30 degrees, giving the impression of a mountain. This was an intentional design feature meant to highlight the company's dedication towards helping people achieve more with superior comfort and performance.
Information: Established in 1919 but with a history going back to 1902 and manufacturing it's first vacuum cleaner in 1912. The logo was stripped of superfluous shapes and the tagline in 2015, maximizing it's visibility and impact. A custom sans serif font was designed that is both distinctive and also evocative of the shapes in the iconic brand symbol, first used in 1962. Electrolux's core colour blue was darkened for a more premium and modern appearance.
Information: The P head logo was originally created by Herb Lubalin in 1971 after there very first word stack logo. It's only until 1984 when Chermayeff & Geismar modified it. Changing it from a front facing position and added two additional facial outlines. One in negative and one in positive space.
Information: With the rise of Office 2013, the logo was changed to match the new modern design language. This logo was originally revealed in June 2012. The word 'Microsoft' is removed from the logo but is still known as Microsoft Office. This is used on future releases from this period on. Looking closely you will notice it has similar characteristics as the Bing logo, but in this case creating an abstract O.
Information: The old logo was a drastic change when it came out in 2006 as it was a very adamant retiring of the camera-shutter icon introduced 35 years before and one of the most identifiable logos ever.
Information: Bam have been building in the UK since 1974. Offices, schools, hospitals, university departments, hotels, research labs, cultural venues, museums, travel hubs ..... from the iconic to the purely functional.
Information: Not much information on the client so here's a little info on the design company.
Unimark International was an international design firm headquartered in Chicago, Illinois. It was founded in 1965 by six partners. Unimark had three offices: Chicago, Milan and New York. Additional offices opened around the world but were short lived.
Unimark downsized dramatically in 1972 and files for bankruptcy in 1977.
The firm was an early stage specialist in designing corporate identity systems, branding and signage systems. Clients included American Airlines, Ford. Gillette, JC Penney, Knoll and the New York Transit Authority.
Information: Launched in 2007, Dropbox is most well known for being a file-storage and file-sharing web service. Back in 2015, Dropbox made a feeble attempt at a redesign with a somewhat unnecessary wordmark change that made the logo no much better or worse than it already was (or wasn't). The biggest change is that the box icon stops being a literal depiction of a box with floppy flap and instead it is now a less literal box. Most identities rely on a single style ( and multiple weights) of a type family. Here, they are using all 21 widths in 7 weights of the type family.
Information: Not much in the way of information. It's has great nostalgic value to me. This Commodore Vic 20 was my first computer as a child. Now look at me, still stuck behind a computer for my job lol.
Information: This is NOT the beats logo. This logo was created by a German graphic designer named Anton Stankowski. He developed an original Theory of Design and pioneered Constructive Graphic Art.
Information: The now-iconic CBS eyemark logo, designed by William Golden, was first introduced on October 20, 1951. Since it's introduction, the design itself has remained unchanged, but the type style for the networks wordmark has been changed frequently. Sometimes the type style has been changed on a yearly basis.
Information: The letters "L" and "G" in a circle symbolize the world, future, youth, humanity and technology. Our philosophy is based on Humanity. Also, it represents LG's efforts to keep close relationships with our customers around the world. The symbol mark consists of two elements: the LG logo in LG Grey and the stylized image of a human face in the unique LG Red color. Red, the main color represents our friendliness, and also gives a strong impression of LG's commitment to deliver the best. In 1995, to compete better in the Western market, the Lucky-Goldstar Corporation was renamed "LG". As you can see by the grid. When the GR was applied vertically to fit. The outer line matches up perfectly with the end of the letter L and the end part of the letter G. Coincidence?
Information: The batwing has had a few makeovers since its debut in 1955 but continues to stand for innovation and quality. The familiar “M” can still be seen on all our devices. Designed by Morton Goldsholl Design Associates in Chicago, the batwing was first revealed in a Motorola showroom in the Merchandise Mart. Sixty years later, the batwing can be seen once again in the iconic Chicago building where Motorola now has its headquarters. On June 19, 1955, Motorola introduced, the now famous Batwing logo. Featuring two aspiring triangle peaks arching into an abstracted “M,” the mark was chosen to showcase the “progressive leadership-minded outlook of the electronics company.”
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Mathematics in Pictures (Math Art). How math can make a beautiful pictures, This is one proof that mathematical assumptions only count incorrectly.
Information: Blue seems to be one of the colors that Microsoft uses in their logo, brands and products. Blue in the Internet Explorer logo means security and authority. It can also pertain to calmness. Another color that is visible in the Internet Explorer logo is yellow. The Internet Explorer logo is a lowercased letter ‘e’ with a yellow ring that seems to be revolving around the letter. This represents the browser’s capability to allow the users to visit different sites, anytime anywhere.
Information: Upon see the E in such a way. The bottom part of the E seems to be thinning out.
I can't unsee it now.
Considering its origin, it’s quite amazing that the new logo manages to look so good and that someone somewhere finally figured out how to make that “E” not suck. The new thickness of the letters and stroke hits the perfect density for the logo to look good at small and large sizes. The famous global strategic branding agency Siegel+Gale created the first Dell logo in 1984. The slanted “E” symbolised Michael Dell’s wish to “turn the world on its ear”
Information: The meaning of SPAR. The word 'Spar' in dutch means 'fir' and right from the start the fir tree was used as the symbol to identify the organisation. The word 'Spaar' in dutch means 'Savings'. The current logo of Spar was created by design legend Raymond Loewy. It used a stylized version of the fir tree motif that had been with the company since the start.
Information: This notorious symbol, Langdon had once read, was developed by Dow Chemical in the 1960s to replace an array of impotent warning graphics previously in use. Like all successful symbols, this one was simple, distinctive and easy to reproduce. Cleverly conjuring associations with everything from crab pincers to ninja hurling knives, the modern “biohazard” symbol had become a global brand that conveyed danger in every language.
Information: The EGO Creative Innovations logo was designed in 2012 by the company founder Eugene Polyansky. Circles represent the word EGO and symbolise a group of people with shared ideas and goals. EGO as the unique Me, the company Team, and Clients.
It’s a good solid, easy to read logo. Similar to the infinite loop. I would have used the dashed outline as a cut off point for the other letters. Rather than used a straight edge, just to be consistent.
Information: Do you know that Bluetooth got its name and logo from a Scandinavian king named Harald Gormsson? He was nicknamed Bluetooth due to his dead tooth that looked blue. Special Interest Group (SIG), which was responsible for developing a common radio communication standard, decided to adopt this name. The Bluetooth logo is the combination of “H” and “B,” the initials of Harald Bluetooth, written in the ancient letters used by Vikings.
Information: Here’s a logo design from Rui P. Aguiam. Rui is a graphic designer specialises in logo and brand identity design, based in a small town in the north of Portugal called Arcos de Valdevez. “This is my new personal brand, AD for Aguiam Design”. A monogram of AD with an IBM look to it. The curve of the D fits well with the GR but the left side bears no resemblance.
Information: The first BlackBerry device, the 850, was introduced in 1999 as a two-way pager in Munich, Germany. The name BlackBerry was coined by the marketing company Lexicon Branding. The name was chosen due to the resemblance of the keyboard's buttons to that of the drupelets that compose the blackberry fruit. One person described the meaning of the Blackberry logo “It's two stylised B's, staggered. One for Black, one for Berry. BB. That's what I've always assumed, anyway”. However, I see that 4 B’s would have been used to create this with 2 joining in the middle part of the logo. I also see it does loosely resemble a Blackberry fruit.
Information: The Vodafone logo was designed in 1997 by famous global advertising firm Saatchi & Saatchi. The speechmark in the emblem symbolizes conversation and voice communication. It wonderfully executes an iconic telecom brand that portrays its desired message through a graphically elegant medium. The old Vodafone logotype was very simple and crude, featuring a strike-through over the company’s name. The red color in the Vodafone logo represents talking, sound and passion.
Information: So this little gem reminds me of the Google G favicon that seems to defy the rules of geometry.
Simple as it seems, the N64 logo holds a hidden mathematical connection to the brand’s name and the type of processing unit is uses. The most interesting fact concerning the Nintendo 64 logo is that it has 64 faces and 64 vertices if rendered as a 3D model. If you try counting on your own, you may come to the conclusion that the numbers of the faces and vertices are different. That is because the Nintendo designers counted not only the blocks that are visible, but also the hidden ones.
Information: National Rail Network, Switzerland. Designed by Hans Hartmann in 1972 and was later modified in 1976 by Uli Huber and again in 1978 by Peter Spalinger. The logo for SBB (Schweizerische Bundesbahnen) brings the Swiss movement, Swiss flag and the three Swiss languages together in one striking design.
Information: Designed by George Opperman in 1972. It is widely referred to as “Fuji” for it’s resemblance to the Japanese mountain. In 1983, Opperman stated that the logo was a reference to Pong. However, George Faraco, Atari’s then creative director claimed this was fabricated and the logo has no actual meaning. However, in my anatomy, I have found the logo to fit perfectly between two golden ratio squares as provided in my diagram.
Information: Bruce Blackburn designed a logo to commemorate the nation's 200th birthday. By 1976 his logomark covered everything from patches to pins to stamps and coffee mugs. It even emblazoned government buildings. But bicentennial celebrations only last so long. The celebratory year came and went, and Blackburn's logo with it. Now, 40 years after its debut it's back and still a remarkable design.
Information: The Apple logo was designed by Rob Janoffin 1977. He designed it with a bite out of the right hand side to clearly depict an apple and not some other fruit forms. The original multi-coloured apple was from a specific colour palette and to indicate apple machines had
coloured screens. According to Steve Jobs, the company's name was inspired by his visit to an apple farm while on a fruitarian diet.
Information: Google's favicon from May 31, 1999 to May 29, 2008, was a blue, uppercase "G" on white background. It was accompanied by a border with a red, blue, and a green side. On May 30, 2008, a new favicon was launched. It showed the lowercase "g" from Google's 1999 logo, colored in blue against a white background, and originally was intended to be a part of a larger set of icons developed for better scalability on mobile devices. As of September 1, 2015, Google's favicon shows a capital letter "G", in the tailor-made font for the new logo, with segments colored red, yellow, green, and blue.
Information: According to CrystalWind, the Octahedron represents the element of Air and is linked to the Heart Chakra, which is the center for love and compassion. Also, it represents a mirror, a perfect reflection of itself, which is a lovely reminder of the mirrors/reflections that we are to each other. This center includes the healing and nurturing aspects within, which allow that sacred, safe space in which to find acceptance and forgiveness.
Information: Chermayeff & Geismar & Haviv have designed the logo for ratpac entertainment – the newly formed partnership of hollywood director brett ratner and australian billionaire james packer. the new logo fuses together a capital R and P that represents the partnership in a simple iconic way, remaining highly recognizable when treated in any number of ways.
Information: The Square and Compasses (or, more correctly, a square and a set of compasses joined together) is the single most identifiable symbol of Freemasonry. Both the square and compasses are architect's tools and are used in Masonic ritual as emblems to teach symbolic lessons. The most common is that the "G" stands for Geometry, and is to remind Masons that Geometry and Freemasonry are synonymous terms described as being the "noblest of sciences", and "the basis upon which the superstructure of Freemasonry, and everything in existence in the entire universe is erected.
Information: The very first Dominos logo, which was created in the 1960’s, was created for two reasons. First it sought to attract more customers due to the bright and cheerful colors of the logo. The red, white and blue colors were meant to be highly noticeable so as to appeal to the largest amount of people possible. The three dots on the logo symbolize the three original Dominos locations that were open at the time. The current Dominos logo was created in early 2012. This logo kept the famous dominos icon, but removed the word pizza from the slogan
Information: Looks like the Mcdonalds logo adheres to the Golden Ratio. Take a look and you decide.
In 1962, designer Jim Schindler was hired to create a more “corporate” logo. He designed the golden arches logo most recognizable today, but based it on the previous representation of the arches that was on the Speedy sign. An early version of the golden arches logo was evident in the sign in front of that first restaurant. Constructed from another yellow arch, the top of the sign featured “Speedy” and the two yellow arches, with the roof line transecting them.
Information: In 2012 Twitter once again updated its logo. The very simple change merely deleted the word twitter and in its place left a much larger Twitter Bird. The reason for this change is probably quite simple. Twitter, in short, had become so famous that they didn’t even need to use the Twitter name. People, just by seeing the bird, would instantly know what it symbolized.
Information: The trefoil was the second Adidas logo. The theme of three stripes is still evident in the look, both in the leave that shoot out from the logo, and the three stripes that cross it diagonally. This logo was chosen because the company wanted a logo that represented the fact that their brand was a lot larger and more diverse that it used to be while still keeping the classic Adidas look.
Information: The harp device has been synonymous with Guinness since 1862 when it was used as a symbol on the first bottle label for GUINNESS®. It was registered as a Guinness company trademark in 1876. It is because of the harp trademark that Guinness named its first lager 'Harp' in 1960.
Information: The Under Armour logo was born from the Under Armour name, which was essentially formed by accident. Back when the company was first starting, Kevin Plank mentioned the idea of calling it “Body Armor”. His brother, Bill, misheard him and thought he said “under armor”. The name stuck, of course with the British spelling being used in order to get the phone number Plank wanted. The logo was designed soon thereafter, combining the “U” in “Under” with the “A” in “Armour” to form a very simplistic logo that is now recognizable around the world.
Information: This version is the predecessor of the 2009 monstrosity which was ranked very highly as being...a monstrosity. "We call this the searchlight graphic as it uses the Bing symbol as a prism of light and inspiration", was one of Scott's comments. "The new Bing identity is more than a new logo and colour palette - it's a system of brand architecture that allows us to strategically and visually evolve Bing in line with our mission and our product".
Information: The new logo doesn't yet scream F1 but after one or two seasons of use it definitely will, simply because that's what people will see when they are watching a Formula 1 event. It breaks from any contemporary conventions of logo. It's not square to fit in social media avatars, it's not flattened, it's not hipster, and it's italicized as hell. The new logo might not become as beloved as the old one but it has so much more commercial potential.
Information: On 29 September 2015, Channel 4 updated their logo to a variant of the 1982 logo. Initially, the full logo wouldn't be seen on idents, bumpers, and promo end-boards, as the nine blocks that make up the logo appear separately on-air instead. Both fonts were also created for the channel; Horseferry and Chadwick.
Information: The new logo is more modern, simple and digital. The flame has a greater presence and the word Santander is clearer, more legible and simpler - able to adapt to any media and any channel. It has been freed from the red square to gain more flexibility and modernity. New versions, such as the vertical version, have been created to respond to specific needs and the flame gains more focus and Independence.
Information: Bass had worked with Alcoa before, designing a brochure a few years earlier. Alcoa was an avid sponsor on television programs in the 50s, and Saul Bass had designed the title sequence for one of those, drama series "Alcoa Premiere". Alcoa (original design by Saul Bass in 1963, tweaked in 1999).
Information: Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). Upon changing its name to Nike, Inc. on May 30, 1971 the company adopted the Swoosh as its official logo the same year. Carolyn Davidson, a student at Portland State University during the time Knight taught there, created the logo, attempting to convey motion in its design.
The original Nike 'Swoosh' logo wasn't black as we see it today. For a very long time, Nike used red and white color palette on its logo. The company motive behind the color scheme was that red stood for energy, passion and joy and white expressed nobility purity and charm of the brand.
Information: The little slit in the purple feather is meant to represent the peacock's beak The bottom of the peacock evokes a lens shutter. T Incorporating the six primary and secondary colors in the RYB color palette, this Peacock redesigned by Steff Geissbuhler at Chermayeff & Geismar remains one of the world's most recognized logos. The network maintains specific guidelines for the logo, including proper colors for reproduction, using either RGB, CMYK or Pantone colors.
Information: The 1971 logo was designed by Raymond Loewy; his shell symbol is still in use today. The logotype changed in 1995, and the colour scheme now used a brighter red and a warmer yellow, but the shape stayed the same. Even without the brand name, it is one of the best-recognized logos in the world.
Information: Warner Communications Inc. was created in 1972 when Kinney National Company was split up due to a financial scandal over its parking operations and changed its name to reflect its ownership of Warner Bros.This logo was created by Saul Bass. It is a stylized W and was eventually adopted by many of its sudsibiaries.
Information: The new Logitech G logo had to be powerful enough to stand on its own while not conflicting with the master brand. The new website featured the lab where Logitech created their gaming devices, and showcased the thing that mattered most to gamers, the games they play.
Information: Unity Technologies was founded on 2 August 2004 by David Helgason (CEO) Nicholas Francis (CCO), and Joachim Ante (CTO) in Copenhagen, Denmark after their first game, GooBall, failed to gain success. The three recognized the value in engine and tools development and set out to create an engine developed in-house that any and all could use for an affordable price.
Information: FutureBrand has redesigned the visual identity and logo for NatWest, basing the revamp on the bank’s original 3D logo from 1968. The logo was originally designed as three interlocking cubes to represent the coming together of three banks, the design agency explains, though the existing logo was a simplified and flattened version of that form.
Information: The logo was redesigned to be more in line with the new material design user interface for its respective version on Android version 5.0 Lollipop in 2014. This logo was introduced on the iOS version in January 2015, and it was introduced to the regular desktop version in October 2015.
Information: Current Pepsi logo has patriotic palette of the 40s, minimalistic design approach of the 60s and 70s as well as script-like curves from the logos original look. The present Pepsi logo was created in 2008, when the company started revamping its brand as part of its global re-branding strategies.
Information: It's pretty Obvious what the Volkwagen logo is (a V over a W in a blue background, surrounded by a circle).The logo was the result of an office competition to see come up with a logo. The winner of the competition (who won 50 Marks for his troubles) was an engineer named Franz Reimspiess (the same man who perfected the engine for the Beetle in the 1930's).
Information: Twitch was first started as Twitch.TV in 2009. Upon its start, its domain name was first created, and then two years later, its website was officially launched as the most popular game-interessed live streaming service.
Information: Imagine a design studio. You’ll most likely default to thinking of a cool, hip office filled with tons of creative individuals. Now take that concept and turn it on its head. What do you end up with? The design studio that re-imagined our Creative Cloud logo, Vasava Studios.
Information: The Adobe logo was designed by Marva Warnock, a graphic designer and wife of one of the company's founders, John Warnock. The Adobe Systems logo features the letter "A" portrayed in white on a read background.
Information: The North Face brand was established in 1968, in San Francisco, California, when Douglas Tompkins and Dick Loop created an equipment retail store that eventually acquired the current name. The North Face logo produced by California designer David Alcorn in 1971, evokes Half Dome, a massive granitic monolith in Yosemite National Park.
Information: Not much in the way of information about the design of the Messenger icon but still a cool design to dissect.
Information: The name "Mitsubishi" refers to the three-diamond emblem. "Mitsubishi" is a combination of the words mitsu and hishi. Mitsu means three. Hishi means water chestnut, and Japanese have used the word for a long time to denote a rhombus or diamond shape. Japanese often bend the "h" sound to a "b" sound when it occurs in the middle of a word. So they pronounce the combination of mitsu and hishi as mitsubishi.
Information: Microsoft officially unveiled the first beta version of Windows 10 on September 30, 2014. The text on the wordmark of the logo was unbolded and the logo itself was made a darker shade of blue. The last version of the operating system was released worldwide on July 29, 2015.
Windows 10's new features are: return of Start menu, new versions of apps, multiple desktops, a voice assistant: Cortana, and a new navigator: Microsoft Edge. New updates for Windows 10 include Game Mode, Paint 3D and a new interface: Fluent Design.
Information: Don't believe the logo's asymmetrical? Admittedly you do have to look rather closely, but once you notice the difference you'll be glad Nintendo opted for the slightly lopsided design.
This isn't an oversight on Nintendo's part, though. The asymmetry counterbalances the different visual weights of the two halves. The solid half has a more prominent position, so to compensate for this it makes sense that its size is ever so slightly narrowed.
Information: The Chase logo was introduced in 1961, when the Chase National Bank and the Bank of the Manhattan Company merged to form the Chase Manhattan Bank. At the time, few American corporations used abstract symbols for their identification.
Graphic designer, Tom Geismar, had set out to create something bold and something that would stand out. Something that could be reproduced in various materials and could work in small size and also in black and white. He came up with the octagonal shape that is stilling use today.
Information: Adidas formed from the name of the founder - Adolf Dassler. Almost anyone who sees the logo can tell you it's Adidas. Companies are willing to spend billions for this sort of recognition. There's been two major logos over the history of Adidas. The second was launched in 1997, designed by Peter Moore. For this design the three bars were staggered vertically and then rotated 30 degrees, giving the impression of a mountain. This was an intentional design feature meant to highlight the company's dedication towards helping people achieve more with superior comfort and performance.
Information: Established in 1919 but with a history going back to 1902 and manufacturing it's first vacuum cleaner in 1912. The logo was stripped of superfluous shapes and the tagline in 2015, maximizing it's visibility and impact. A custom sans serif font was designed that is both distinctive and also evocative of the shapes in the iconic brand symbol, first used in 1962. Electrolux's core colour blue was darkened for a more premium and modern appearance.
Information: The P head logo was originally created by Herb Lubalin in 1971 after there very first word stack logo. It's only until 1984 when Chermayeff & Geismar modified it. Changing it from a front facing position and added two additional facial outlines. One in negative and one in positive space.
Information: With the rise of Office 2013, the logo was changed to match the new modern design language. This logo was originally revealed in June 2012. The word 'Microsoft' is removed from the logo but is still known as Microsoft Office. This is used on future releases from this period on. Looking closely you will notice it has similar characteristics as the Bing logo, but in this case creating an abstract O.
Information: The old logo was a drastic change when it came out in 2006 as it was a very adamant retiring of the camera-shutter icon introduced 35 years before and one of the most identifiable logos ever.
Information: Bam have been building in the UK since 1974. Offices, schools, hospitals, university departments, hotels, research labs, cultural venues, museums, travel hubs ..... from the iconic to the purely functional.
Information: Not much information on the client so here's a little info on the design company.
Unimark International was an international design firm headquartered in Chicago, Illinois. It was founded in 1965 by six partners. Unimark had three offices: Chicago, Milan and New York. Additional offices opened around the world but were short lived.
Unimark downsized dramatically in 1972 and files for bankruptcy in 1977.
The firm was an early stage specialist in designing corporate identity systems, branding and signage systems. Clients included American Airlines, Ford. Gillette, JC Penney, Knoll and the New York Transit Authority.
Information: Launched in 2007, Dropbox is most well known for being a file-storage and file-sharing web service. Back in 2015, Dropbox made a feeble attempt at a redesign with a somewhat unnecessary wordmark change that made the logo no much better or worse than it already was (or wasn't). The biggest change is that the box icon stops being a literal depiction of a box with floppy flap and instead it is now a less literal box. Most identities rely on a single style ( and multiple weights) of a type family. Here, they are using all 21 widths in 7 weights of the type family.
Information: Not much in the way of information. It's has great nostalgic value to me. This Commodore Vic 20 was my first computer as a child. Now look at me, still stuck behind a computer for my job lol.
Information: This is NOT the beats logo. This logo was created by a German graphic designer named Anton Stankowski. He developed an original Theory of Design and pioneered Constructive Graphic Art.
Information: The now-iconic CBS eyemark logo, designed by William Golden, was first introduced on October 20, 1951. Since it's introduction, the design itself has remained unchanged, but the type style for the networks wordmark has been changed frequently. Sometimes the type style has been changed on a yearly basis.
Information: The letters "L" and "G" in a circle symbolize the world, future, youth, humanity and technology. Our philosophy is based on Humanity. Also, it represents LG's efforts to keep close relationships with our customers around the world. The symbol mark consists of two elements: the LG logo in LG Grey and the stylized image of a human face in the unique LG Red color. Red, the main color represents our friendliness, and also gives a strong impression of LG's commitment to deliver the best. In 1995, to compete better in the Western market, the Lucky-Goldstar Corporation was renamed "LG". As you can see by the grid. When the GR was applied vertically to fit. The outer line matches up perfectly with the end of the letter L and the end part of the letter G. Coincidence?
Information: The batwing has had a few makeovers since its debut in 1955 but continues to stand for innovation and quality. The familiar “M” can still be seen on all our devices. Designed by Morton Goldsholl Design Associates in Chicago, the batwing was first revealed in a Motorola showroom in the Merchandise Mart. Sixty years later, the batwing can be seen once again in the iconic Chicago building where Motorola now has its headquarters. On June 19, 1955, Motorola introduced, the now famous Batwing logo. Featuring two aspiring triangle peaks arching into an abstracted “M,” the mark was chosen to showcase the “progressive leadership-minded outlook of the electronics company.”
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